Austrian economist Joseph Schumpeter had a gift for memorable phrases. When he described capitalism’s relentless cycle of renewal as “creative destruction,” he captured something profound in just two words that initially seem to contradict each other. But there’s no contradiction. The term brilliantly encompasses both sides of innovation’s equation: the creation of something new and the destruction—or disruption, as we tend to say now—of what came before. And crucially, the order matters. Creation comes first. Destruction follows only when something better emerges to replace it. In our last post, we explored why innovation faces opposition and how it generates wealth …
Creative Destruction: Why the Old Makes Way for the New